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Targeted Advertising: How to Reach Potential Clients Through Direct Mail
By Chuck McCabe |
| Mass media advertising is effective in creating awareness, name recognition, and differentiating your firm from the competition. However, it is difficult to sell with mass marketing effectively because tax preparation service is not a commodity.
The pool of ... More |
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Get Branded
By Dr. Lynda Falkenstein |
| "Every spring, financial adviser John Schneider invites 40 investors on a camping trip to a secluded two-mile stream that runs through the Yellow Creek Trout Club in Indiana County, Pa. Some guests receive instruction in the art of fly-fishing, while others hunt gr ... More |
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Calculating Each Organization's High Costs
By Hank Moore |
| People and organizations are won't to throw money at things that pop up at the moment or that look good at external publics. It is easier to tinker with machines than to admit that the organization has deep management and philosophical issues. After all, 92% of all ... More |
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Working With Seniors Requires Full Disclosure
By Edwin J. Pittock |
| Alphabet soup used to be thought of as a clever way to make children eat noodles, but it has long been applied to the financial services industry. Now when you hear someone say "alphabet soup," they are invariably referring to the plentiful number of designations y ... More |
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Whether you are a new or experienced user, our Mastering QuickBooks seminars and training products are designed to help you take advantage of the powerful features this software has to offer.
Since 1997, we've taught more than 500,000 people how to set up and use QuickBooks in our Mastering QuickBooks courses. We offer the MOST popular QuickBooks training class in the world!
We are the only QuickBooks training company ENDORSED by Intuit...the maker of QuickBooks.
Choose from SEMINAR or SELF-STUDY options. |
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College Financial Planning Training
With today's high cost of college, many families are desperately seeking help to find ways to to reduce college costs and pay the balance more efficiently. Most families don't know where to turn.
The CCPS designation is the nation's first and only professional certification program with an exclusive focus on college financial planning. Regulated by the National Institute of Certified College Planners (NICCP), the CCPS certification program is designed for financial advisors who actively want to assist families in reducing the financial impact of sending children to college.
Join the growing ranks of CPAs and financial planning professionals who are achieving new levels of success through obtaining the CCPS Certification! |
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Maximize your
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For more details or to register, click here. |
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| Palladium Consulting Inc. (Derrick Kinney) |
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Derrick has been hailed as a "marketing guru" by Investment Advisor Magazine and is interviewed regularly in national media including The Wall Street Journal, Forbes, Newsweek, Smart Money, Entrepreneur, CBS Marketwatch, Bloomberg Television & numerous newspapers across the country. |
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